Children's Food: Marketing and Innovation

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Children's Food: Marketing and Innovation

Smith

Rok vydania: 1997

Vydavateľ: Springer

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O knihe:

Written by consultants and academics from key disciplines within the food industry, this book is the first work to bring together information and techniques on the factors affecting the marketing and development of children's food. The book is designed to provide a practical insight and is of value for anyone directly involved with studying the development and marketing of children's food products.

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Vydavateľstvo: Springer

Rok vydania: 1997

ISBN: 978-0-7514-0274-2

(9780751402742)

Väzba: tvrdá